PLAY WITH PURPOSE 💗

Children's play food toy set with colorful plastic containers shaped like animals, filling with small plastic pretend food. Child's hands are seen placing small beads into a pink container shaped like a deer, on a table with a decorative cloth featuring animal illustrations.

Meaningful sensory play for curious little minds.

Screen-free play resources designed to inspire creativity, calm and connection.

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470+ 5 star reviews

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Young child playing with toy blocks and toy vehicles at a white table.

For the days that feel a little too loud…

Sensory play gives little hands something meaningful to focus on while supporting calm, creativity and emotional regulation.

Explore Sensory Play
  • A smartphone displaying a review of a toy store called Clever Bugs store. The background of the phone shows a colorful sensory tray with paint and cups, and a person with pink clothing and cream-colored hair, though only partially visible.
  • A child playing with a Clever Bugs toy set in a small pool outdoors, with a testimonial overlayed that praises the company's customer service and product variety.
  • Display of children's construction toys and books, with a review overlay from customer Kayley praising a helpful product expert named Liz.

Play That Lasts Longer Than 5 Minutes

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Christmas Candy Cane Sensory Pie
Christmas Candy Cane Sensory Pie
$8.99

From playdough pastries to messy Christmas creations, this little candy cane pie is ready for festive fun, without needing to turn on the oven!

Why You'll Love It

🎄 A festive favourite - perfect for Christmas sensory play, pretend bakeries, Elf adventures and Santa's workshop

✨ Messy play made magical - fill with playdough, sensory bases, fizz or loose parts

❤️ A Christmas tradition in the making - play, wash and bring it out again next year

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Ice Cream Play Set
Ice Cream Play Set
from $34.98

Turn playdough, sand, snow and messy play into their very own ice cream shop. Scoop, fill, serve and create again and again with this easy-to-use silicone play set.

Why You’ll Love It

  • Encourages pretend play while building fine motor skills

  • Clever lids help form the ice cream while using less sensory material

  • Durable, reusable and dishwasher safe

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Sensory play starter tool kit for kids with bowl, scoop, funnel, dropper and tongs
Sensory Play Starter Tool Kit
from $39.98

Everything little hands need to scoop, squeeze, pour, pick up and explore - an easy set of tools that makes sensory play more engaging without making setup harder for you.

Why You’ll Love It

  • Great for water, potions, sand, sensory bases and messy play

  • Designed especially for little hands to hold and use

  • Easy to wash and dishwasher safe

  • Includes a storage bag to keep everything together between play sessions

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Potion Play Advent Calendar
Potion Play Advent Calendar
from $44.99

Turn the Christmas countdown into a little moment of hands-on play each day — simply open a door, add water and let the potion fun begin.

  • Choose from 12 or 24 days

  • A different mini fizz jar to discover each day

  • Filled with colourful fizz and bio glitter

  • Just add water for an easy fizzy potion

  • Small portions designed for one little potion play session

  • A fun alternative to traditional toy or chocolate advent calendars

  • Handmade by Clever Bugs

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Ocean Potion Play Fizz Powder
Ocean Potion Play Fizz Powder
$13.99

A simple activity with BIG play value

For this easy low prep activity, just add water to create magical bubbling potion play kids will come back to again and again.

  • Encourages imaginative play

  • Supports fine motor development 🖐️

  • Great for sensory exploration

  • Encourages experimenting and creative thinking

Adult supervision required. Recommended for ages 3+.

🙋‍♀️ Made by Liz

🍃 Non-toxic

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Mini Wheelie Bin
Mini Wheelie Bin
from $12.98

A playful way to explore sustainability, sorting and sensory learning.

Perfect for:

  • ♻️ Recycling sorting activities

  • Fine motor play

  • Colour matching & sorting

  • Potion play & sensory setups

  • Sustainability discussions

  • Early learning & family day care

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Sensory Light Box
Sensory Light Box
$149.99

Adding light = adding magic!

Why families love it:

🌈 Sensory tray and interactive light box in one.

✨ Lights and sounds respond as children play (with a light only mode).

💚 Makes everyday sensory play more engaging.

🔋 Rechargeable with no batteries to replace.

🇦🇺 Designed and safety tested in Australia.

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Pool Noodle Sword Handle
Pool Noodle Sword Handle
$27.99

Turn an ordinary pool noodle into a pirate sword for fun, active play. Simply screw in the handle to a pool noodle cut to size.

✔️Great for active kids

✔️ Designed by Liz and made in Australia.

❗Pool noodle NOT included

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Need some play insipiration?

Decorative Halloween-themed table with orange jack-o'-lantern pumpkins, a black cauldron, colorful glass bottles, and scattered pink flowers. Overlay text promotes Halloween play ideas with a playful style.
Decorative Halloween-themed table with orange jack-o'-lantern pumpkins, a black cauldron, colorful glass bottles, and scattered pink flowers. Overlay text promotes Halloween play ideas with a playful style.
A woman and two children sitting on a grassy yard under a large tree, enjoying a picnic with a homemade fire pit made of sticks. The woman is smiling at a girl who is handing her a stick, while the other child, wearing a colorful hat, watches. The scene is sunny and green, with blankets and toys nearby.

Hi, I'm Liz 👋

I'm a mum of two, nature lover and the owner of Clever Bugs.

I know what it's like to juggle the mental load, entertain curious little people and wonder if you're doing enough.

That's why Clever Bugs exists — to help children explore, create and learn through play while making life a little easier for the adults raising them.

Because meaningful play should be good for children and helpful for parents too.

Learn more

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Follow Us On Instagram for easy activity ideas @clever_bugs

Need a new activity for your little wildlife lover? We've put together a collection of Australian animal craft ideas inspired by some of our favourite native animals. They're a fun way to combine creativity, learning and a connection with nature.